Visual Merchandising, Styling, & Retail Experience | Q4 2016

 User Profile

User Profile: Lele is a video game designer who wants to dress in a way that reflects her unique personality.

user journey

User journey for Lele Wang to discover a unique space to find avant-garde designer clothing and accessories.

space - department styling & merchandising

Floor set for SPACE at Nordstrom San Francisco Q4 2016.

window displays & interior featuring space product